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News Archive

January 3, 2013

Mobile’s Big Leap into Loyalty in 2013

Very often technological innovations build off what follows and aren’t fully appreciated until after the fact. Sometimes they seem totally unrelated. Perhaps one day we’ll look back and say that mobile and the floodtide of consumer metrics gathered from these increasingly smart devices were loyalty programs’ game-changer just as other technologies that have come before. Like SIM cards and smartphones, mobile and loyalty should be a partnership that endures

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January 3, 2013

Will 2013 be the Year of Loyalty?

During the past year, several mobile loyalty programs sprang up to entice small business owners with limited resources to create low-cost programs to reward frequent customers for purchases.

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December 17, 2012

ITV – Showrooming Report

'Showrooming' Report by ITV

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December 11, 2012

Dublin Innovator of the Year Award 2012

Nik Maguire (second from left) from 2ergo together with the O2 team (Simon Creane, Liz McLaughlin and Johanna Cullen) and the Minister for Small Business John Perry (second from right) holding the coveted Docklands Innovator of the Year Award 2012

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December 3, 2012

2ergo and O2 launch mobile wallet pilot in Dublin’s Docklands

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